Subhechcha Ganguly 
The Telecom Regulatory Authority of India (Trai) will soon start taking action to ensure that when a user receives a call, the caller’s identity lights on the phone screen. The name would correspond to the subscriber’s record in the telecom providers’ “know your customer” (KYC) database. When this measure is put into place, users will be able to identify callers even if their contact information is not saved in their contact list.
Another benefit in this situation is that users can only access this service using the KYC information they receive from the telecom provider. As a result, it will be feasible to determine whether or not the caller’s information is accurate. Additionally, it’s simple to report any spam calls.TRAI has made numerous attempts, but has been unable to successfully stop advertisement/spam calls. DoT would make the ultimate decision rather than TRAI, which can only make recommendations after consulting with stakeholders.
The consultation document from TRAI will highlight problems and solicit feedback from interested parties. After that, it will host open houses in significant cities before putting the finishing touches on the recommendations. Although we can imagine that the exercise may raise privacy-related difficulties, officials say there are steps that can be taken to protect this.
As of right present, consumers can use third-party applications like Truecaller to identify an unknown caller. It is important to note that Truecaller-like apps have limitations because the data is crowdsourced, which means that 100% authenticity cannot be guaranteed. This will be the case with KYC data.
