An Appeal to all State PSUs and Corporate houses to extend their much-needed support to Soft and creative Media houses for regaining its mojo.
Being a journo, I wouldn’t like to soft-pedal the enormous damage done by the virulent Pandemic to the Indian Economy and its consequences which has already been melting down the economy and will affect it in the future.
Rather, I would prefer to shed light on how to revive the soft and creative media houses which have become the fulcrum of our rising Indian Journalism.
To be fair enough to start up with ideas of soft power and creative Journalism have immensely brought a sea change in our lives.
India takes pride in these evolutionary concepts of Journalism. It carries value orientations and discerning wisdom to its wide gamut of readers.
Odisha is becoming no less in exploring its images in the rising emergence of media houses. Over the past few years, the surge of its avenues to human society becomes larger than life.
From readers to writers to publications– they have all crafted a niche in qualitative journalism of Odisha in the National map. Professionalism has been the central theme of its rising popularity.
There is no qualm in solidifying the process of successful journalism. Its emergence is also pivoted by the blessings of all State PSUs and corporate houses whose regular patronage for since decades has helped nurtured the growth of media.
Hence, the pandemic would not essentially be a test of time to revive the soft and creative journalism of Odisha but possible time to reassuring its deep-rooted assistance in terms of supplementing advertisements from time to time.
It’s time to set the record straight in terms of expediting all State PSUs and corporate houses in all fronts of smooth running of functioning under the good watch of government mechanism and to extend the much-required assistance simultaneously to push the soft and creative media houses in getting its mojo back in this unprecedented occasion.
With this let me conclude. Let’s preserve the sanctity of positive Journalism for a better Odisha.
The Interview Times