The outburst of Coronavirus has drastically affected Tourism from all around the world. But now the government is working its best to revive tourism in Odisha. Puri, the Golden Beach, has been granted the prestigious ‘Blue Flag‘ tag.
The State Government anticipates that with this prestigious tag, it will help boost Odisha’s tourism as it is badly affected due to the COVID. Last month the Centre under its Beach Environment and Aesthetic Management System ( BEAMS) programme in which eight beaches Shiavrajpur, Gujurat; Ghoghla, Diu; Kasarkod, Karnataka; Padubidri, Karnataka; Kappad, Kerela; Golden Beach, Odisha; Rushikonda, Andhra Pradesh and Radhanagar, Andaman to the FEE’s International jury for contemplation of the Blue flag tag.
Around 870-metre stretch from Digabareni Square to the Mayfair Hotel’s back in the Pilgrim town has been promoted as Blue Flag. This is under the World World Bank-funded Integrated Coastal Zone Management Project (ICZMP) of the State Forest and Environment Department and Ministry of Environment, Forest and Climate Change. Infrastructure like Public toilets, Shower and changing rooms, watch room, solar lighting system, division of safe swimming zone besides mechanized pollution abetment service, sitting arrangements, security measures and beach safety have been developed with an investment of 7.88 crores. Apart from these other activities like plantation, parking facilities, sand sculptures, water supply, road, jogging path, CCTV cameras installations, and public address systems have also been executed by the State Government. This all has been done through the Project Management unit of ICZMP, costing at around 3.34 crore.
Chief Minister Naveen Patnaik shared the news via twitter- “Glad to share that Golden Beach of #Puri has received coveted #BlueFlag certification by FEE Denmark by conforming to the stringent environmental norm and ensuring world class sustainable tourist amenities. The renowned eco-label will add to the charm of the #WorldHeritageCity”, he twitted.
The Blue Flag certification is a profoundly acknowledged eco-label in which a beach has to meet 33 criteria fixed by the Foundation for Environment Education (FEE), Denmark.
Article Written by Dikhya Mohanty
Image Source: Google