Humanity was in its daily roller coaster ride for the billow of advancement until the coronavirus pandemic hindered its growth. The world became stagnant, and humankind was confined within the four wall boundaries. As a result, we saw a halt in the expansion of every field where humans proceeded for elevation. However, for the Hindi film industry or the Bollywood, the CO-VID pandemic was not the only halt. A more destructive cessation stood firm for Bollywood’s royal kingdom’s assassination, keeping a terrifying question mark on Bollywood and its future.
The Onset Of Pandemic
When the pandemic stuck, it was evident that all public gatherings will cease to exist for a temporary “infinite” period to break the chain of the virus transmissions. Inevitably, all cinema halls were shut down until further notice. Therefore, it was a shocker for the wealthy Bollywood Industry who had several big and small budget movies lined up in the next few months. Moreover, as travelling was also constricted, actors and production houses could not shoot for their upcoming projects as well. Therefore like any other industry, Bollywood too suffered from what is known as the corona recession.
However, unlike any other industry, Bollywood discerned and was quite assured of its mega comeback due to its billions of hardcore fanbase. It was just a matter of time for the situation to be at ease. Therefore, many highly anticipated big-budget movies like 83 and Sooryavanshi, which were scheduled to release, were also delayed momentarily. The producers were confident of earning hundreds and hundreds of crores even if the movies got pushed over the year.
Moreover, many small-budget movies like Gulaabo, Sitabo, Shakuntala Devi, Taish, Khuda Hafiz, Sadak 2, Gunjan Saxena, and many more did release (Laxmii, the only exception) on the OTT platforms to recover their cost. Moreover, these flicks were intended to be the only source of entertainment in the painstaking pandemic.
Bollywood And Its Future: The Decline
However, Bollywood was oblivious of a much bigger disruption that was swooping on its way. The collision that made a permanent wreck in the golden saga of Bollywood. It all started on June 14 with a simple one line, yet calamitous news, “Sushant Singh Rajput had committed suicide.”
The demise of Sushant Singh Rajput staggered the entire globe. While the world of Bollywood, with its sturdy, paid PR’s and media, expedited the story of suicide into the people’s subconscious mind, they failed miserably in doing so. Sushant was a rising star without a filmy background, which embellished him with millions of fans. Therefore, the people were not ready to believe a rising superstar without any valid reason to have committed suicide.
What followed after (and it’s still following) is the darkest phase of Bollywood. Slowly but undeviatingly, the cryptic secrets of Bollywood were coming out. While at first, the revelation of how Sushant and any other actor from a non-filmy background were ill-treated startled the entire world, the darkest chapter of underworld connection, illegal drug usage, sex rackets, and promotion of anti-Hindu scripts outraged even the once hardcore Bollywood lovers. Moreover, the alleged way his girlfriend and some directors, friends, and producers particularly treated Sushant Singh Rajput acted like icing on the cake of the people’s wrath.
Public Outrage And Boycott Trend
What followed after it( and is still following) is the famous #Boycott trend in all forms of social media. However, it is not a trend just for the sake of it. People are showcasing their anger on anything related to Hindi film stars. The loyal fans have disdained movies like Sadak 2, Laxmii, and Khali-Peeli for nepotism and anti-Hindu scripts. The movie trailers and songs have been showered with record-breaking dislikes. So much so that creators panicked and hid the likes and dislikes option for the Laxmii movie. The movies got and are getting the lowest IMDB rates. The ads related to Bollywood stars are being ignored with outrageous hate. Any script against Hindu culture is being boycotted. So movies like Sadak 2 and Laxmii aimed to make people happy, were converted into a joke and meme feast.
It seems Bollywood is rapidly sloping downwards to crash into the sea without a stone to stop its further degradation. So where do Bollywood and its future lie??? Is there still the same excitement with the Big Budget movies, or will this dark phase ruin the world of stardom??? The biggest question, are we seeing the inevitable end to the prosperous yet tyrant kingdom of Bollywood?
Bollywood And Its Future
The majority of the questions can only be answered once we see the cinema halls at its optimum capacity. If the highly anticipated and big-budget movies fail to deliver the hype and the revenue, it will be a clear indication of the end of the stardom’s era.
However, it is a golden-period for outsiders to rule the Hindi-film industry. With the surge of OTT platforms, the once-neglected actors are getting good roles in movies and web-series, making them a household name in our country. People like Nawasuddin Sidiqquie, Pankaj Tripathy, Pratik Gandhi, Ali Fazal, and Dibyendu are the OTT platforms’ super-heroes. Thereby, in the future, if the so-called stars fail to create hype in the market, producers will bank on these OTT starts to get the dividends. Therefore, if you are an outsider and desire to become an actor, this is the correct time for you.
Well, the future can never be predicted. However, there is a sharp decline in the star-culture in Bollywood. Therefore, it is certain that it will be a herculean task for Khan’s, Kapoor’s, Kumar’s, and Roshan’s to keep their stardom intact. It can be said that Bollywood will continue its sail but with a new normal and with new norms.
Image Source- Google
Editorial By Sayak Karmakar, Resident Editor, Interview Times
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